The Fairbrother Agency manages social media advertising across LinkedIn, Facebook and Instagram for selected high growth B2B and ecommerce companies.

How We Can Help Scale Your Business

  • Managed Ads Services

    Let us run your LinkedIn, Facebook or Instagram advertising for you

    Learn More

  • Online Strategy Sessions

    Get advice on your strategy and campaigns, plus get your questions answered with our interactive 1:1 online sessions

    Find Out More

  • London Strategy Sessions

    Discuss your social advertising strategy face to face in the heart of Marylebone, London

    Learn More
 

Hi…I’m Paul

Welcome! I’m a social media advertising specialist, based in the UK.

I’ve been working with social media for business since 2010 and started out as a Social Media Manager before specialising in paid social media advertising for the past 7 years.

My background has included roles at AdEspresso - Facebook’s largest Marketing partner - and Hootsuite, the world’s most popular social media management platform. I now offer my social media advertising services through my own agency, which means as I’m truly independent I have the freedom to recommend the best strategies and tools to help scale your business.

I’m a Level 2 Certified Insider for LinkedIn advertising and Meta Blueprint certified for media buying, as well as having booked well over $10 million of ad spend across LinkedIn and Meta.

 
 

Why choose The Fairbrother Agency?

  • Obsessed with scaling businesses. We’re here to get you more leads, sales and revenue, not meaningless “brand awareness”

  • A/B testing and regular experiments are at the core of what we offer, so that we can drive down the cost per lead and cost per sale

  • Transparency: we’ll set up a real time reporting dashboard for you, it’s customized for your requirements so that you can monitor results with one click

  • Easy communication: we’ll set up a shared Slack channel so that we can keep in touch by Slack, email and Zoom calls

  • Do one thing well: we’re 100% laser focused on social advertising. We don’t dilute our efforts by trying to run Google ads, do video production and build websites etc at the same time.

  • Monthly rolling contract: you’re not tied in to a lengthy contract, so we have to deliver results month after month so that you retain us

 

  • "Paul has been a pivotal part of our social advertising program. Within one month of starting he lowered our cost per lead by half of what we’d been getting previously and nearly doubled our conversion rates. His dedication to Facebook and LinkedIn ads is astounding, as is his dedication and to his client’s success. We couldn’t have picked a better ad agency to go with. Thanks, Paul!"

    Tory Wenger, Marketing Manager Breadcrumbs.io

  • Paul is always my recommendation for any brands looking for facebook/paid social ad help. I have worked with Paul for more than 4 years at my first startup, GlobeIn, where we managed to double our revenue year over year mostly through Facebook Ads. Highly recommend Paul to anyone!

    Liza Moiseeva, Founder and CMO

  • Paul has been helping me with my Facebook Ad campaigns now for about three years. Every time we speak he gives me a trove of information and knowledge as well as a breakdown as to how I should build my funnell (my most recent consultation) as well as screenshots showing me where to look etc.. I will keep using Paul because the hour I spend with him is invaluable to me because when I implement what he does I look fantastic to my clients.

    Dimitry Morgan, owner SHG Marketing INC.

  • "I have had the privilege of collaborating with Paul for several years and highly endorse him. Paul's expertise in Facebook, Instagram, and LinkedIn advertising strategies is exceptional. He's a true expert in these fields and has the experience that would be valuable to any company looking for help. Not only is Paul knowledgeable, but he's also great to work with! He always takes the time to understand your issue and offers solutions that will grow your bottom line. I highly recommend him!"

    Steve Pair, Founder SKP Creative

  • "Paul is the go-to guy for maximizing ROI on Facebook and Instagram ads. Generous with his expertise, Paul is knowledgeable, creative — and most importantly, honest. He will give you straight talk about what works and why. I’d recommend his data-driven consulting talent to any business looking to double in size."

    Amii Barnard-Bahn, CEO Barnard-Bahn Coaching & Consulting

  • In a very short space of time Paul was able to provide valuable insights into how I can form a Facebook Ads strategy and create new audiences. Would absolutely recommend his services and knowledge for anyone who needs clarification on how to best approach advertising via social media.

    Lisa, owner of The Wandering Lens

  • Over the last 6 months, Paul has been instrumental to our digital advertising efforts on LinkedIn. His strategies for scaling leads and targeting new audiences has been incredibly valuable to our organization. Paul's responsive, insightful, current with trends and fantastic to work with. I would absolutely recommend Paul & his services for anyone looking to optimize their approach to LinkedIn advertising.

    Mary Sheldon, Marketing Director, Box of Crayons

  • I had my first power hour session with Paul on Friday and found it incredibly valuable. As a Facebook marketing novice, Paul made all of the information digestible and I left feeling confident that I could put my marketing plan into action. Paul is very friendly and goes above and beyond with follow-up help as needed. Truly money well spent for a small start-up business. Thanks Paul!

    Kate Hatzopoulos, founder More The Label

  • I have worked with Paul on an ad hoc basis for 5 years or so, consulting him about different businesses I run. The advice is always clear to understand and very logical and most importantly not full of pointless jargon filled BS. Every call or email always contains clear and actionable advice. Paul is very personable and easy to talk to and communicate with and I have no hesitation in recommending him to any business wanting some sound social media advertising advice be that Meta or LinkedIn

    Bryn Morgan,

    Business Owner

  • I've worked with Paul for 1-2 years. Paul is as passionate about marketing as I am with my business and industry, he is so knowledgeable and advised really well on our strategy and campaigns.

    Alex Fidelski,

    CEO, Reel Scene

  • I have worked with Paul for a number of years growing our brand successfully through Facebook ads. Paul was always helpful and very responsive to questions, queries and new ideas. He used his extensive knowledge working with a broad range of clients across various sectors to bring the best solutions and ideas for ourselves.

    John McFarland

    Sugar & Crumbs

 Find Out More

If you’d like to discuss how we can help grow your business through social media advertising, just drop us a message at paul@fairbrother.io or click the button below. We’ll then arrange a Zoom call so that we can talk through your requirements in more detail. There’s no obligation when booking a call, and you’ll always come away with some new strategy ideas so there’s nothing to lose.